About Daniel
Daniel Purim is co-founder of Franchise Wizards, a franchise consulting firm based in Carlsbad, California. With a background in corporate strategy and entrepreneurship, Daniel has spent his career helping companies make smart investment decisions — and now helps individuals do the same through franchising.
Since 2016, Daniel and his team have guided hundreds of aspiring entrepreneurs through a structured process they call Franchise Matchmaking — defining a client's ideal business profile, then matching it against active working relationships with more than 750 franchise brands across dozens of industries and investment levels. Because his compensation is paid by franchisors and never tied to the size of the investment, his recommendations stay unbiased.
Daniel has extensive experience with international investors pursuing the E-2 Investor Visa, coordinating with immigration attorneys to focus on business models that make a strong, compliant E-2 case. He works with clients across the United States and Canada, and speaks both English and Portuguese.
His approach is free of charge, no pressure, and no hype: teach clients how to research, compare and evaluate opportunities the right way, so they invest with clarity and confidence.
Work With Daniel
Tell them what you're looking for and they'll reach out to schedule a free consultation.