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Decorating Den Interiors

Franchise Details

We are the world’s largest franchise of Interior Design. Our Interior Decorators & Designers go by appointment to client’s homes or offices to offer our services. After asking all the right questions, we present a design to client that is created by using Custom Draperies, Blinds, Casual-Outdoor-& Fine Furniture, Wall and Floorcoverings, Art & Accessories, Custom Closets & more.

Some reasons people are drawn towards our business: Flexibility of schedules to allow for family, school, and other events. No retail hours. We have 130 Wholesale vendors so finding the right product to fulfill the design is not hard. Our wholesale prices are so good that many of our Interior Decorators & Designers do not even charge and hourly fee to their clients (although they can if they choose).

Industry Talking Points:

The Industry is growing. People’s fascination with all things HGTV has boosted our whole industry. We have greatly increased sales since the pandemic began.

Ideal Franchisee:

We are mostly looking for smart, creative women. Of course we have some men & couples who do quite well in our business. Sales Experience and/or Industry Experience is a plus. However, people skills and talent are more important to us. We cannot teach talent but we have a comprehensive training program that teaches the rest.

Ideal Markets:

Almost any city with suburbs. Some markets are tight for us like Houston, N. Virginia & several parts of Florida.

Is it available in your market?

Investment Low: $50,000

Investment High: $60,000

Liquid Required: $50,000

Franchise Fee: $39,900

Royalty: 7-9%

Franchises: 253

Founded: 1969

Franchised: 1970