Our Technology

How FranCentral.com Connects You With Prospects

FranCentral is the first GEO Targeting franchise portal designed to connect franchise consultants with prospective investors in their local markets.

Why local?

  • Investors are searching for “franchise consultants near me”. In fact it is a top 3 search term in the “franchise consultant” family of search terms.
  • With FranCentral, clients will request you vs. the standard smiling and dialing to unsuspecting prospects.
  • Prospects tend to answer local calls more often.
  • Knowing the market as well as your brands add tremendous value to your client.
  • Clients tend to remain more loyal to a local consultant.
  • Local clients tend to provide more referals.

How Does FranCentral Work?

Using sophistocated geo targeting technology we present our site visitors with consultants that are in their state or metro. For example if someone is searching from California our technology will attempt to connect them with consultants based in California. We have the ability to dial this all the way down to city or metro as well with a 99.9% accuracy rate.

Main Page 2

Example: The blue arrow points to where FranCentral knows a visitor is from North Carolina and presents them with a link to view top rated consultants within the state of NC.

The green arrow takes it one step further and knows the visitor is from the Raleigh area of NC and links them to just one consultant who has claimed the Raleigh market.

We are only featuring 1 consultant per city or metro and only 5 for most states and availability is on a first come first serve basis.

State Page

A page for each state will feature a limited number of consultants within that state. Each consultant listing may include a photo, bio and links to website, LinkedIn or anywhere else they wish to link to. In addition consultants may submit articles and placements which link directly to their bio showcasing their expertise.

Consultants may update their profile anytime!

Metro Page

An example of a Metro page. A consultant has the option to take their marketing beyond their state and own their city or metro exclusively.

Only 1 consultant may own a metro so these are available on a first come first serve basis. At this time we are only offering this for medium to larger markets.

Zor Page

FranCentral is a franchise directory as well so consultants may purchase franchise listings.

All leads from a franchise listing are sent directly to and only to the listing consultant. FranCentral does not even capture the inquiry so we will never re-market nor re-sell them to other consultants.

This means your lead won’t get called by 25 brokers like most franchise portals thus increasing your contact rates.

You will receive all inquiries for a sponsored listing regardless of client location.

 

Blog Posts

Show your expertise!

Submit expert articles to showcare your industry expertise.

Franchise Newsletter

Stay in the know about the franchise industry and hot new franchises that come to market.