Started in Canada in 2001, skoah is a creator of distinctive skin care products and experiences focused on natural beauty and healthy skin. Skoah Facial Shops provide personalized skin training programs referred to as “a workout for your skin” as well as a proprietary line of simply powerful, plant-based all natural skin care products and customized facial treatments. Skoah offers a proven franchise model featuring modern, clean and dynamic studios. Following the success and playbook of sister brand The Lash Lounge, skoah’s membership model drive recurring revenue for franchisees while up to 50% of revenue is derived from proprietary product sales.

As of 2018, the global beauty industry reached a market size of $523 billion and estimated to grow to $805 billion by 2023, with the majority of consumer spend in the U.S. Skin care represents the largest segment of the massive beauty industry. Skoah is perfectly positioned to take advantage of this growing sector of the industry, which posted 13% annual growth versus overall makeup sales growth of only 1%.

Like fitness, this industry is experiencing a shift to a boutique approach with beauty services such as lashes, nails, hair color, and blow-outs offered within single service businesses. Skoah focuses solely on providing customers with facials, as well as personalized ongoing education and proprietary products.

Ideal Franchisee

Skoah supports both an owner-operator and a semi-absentee model. Ideal candidate characteristics include:

• Strong People skills
• Community Networker
• Able to work well with people
• Can manage a small team (5-8 employees) or a manager
• Extremely motivated
• No beauty industry experience is necessary
• Desire to be a trailblazer with an emerging brand, and get in on the ground floor

As of 2020, Franworth owns 100% of the skoah US brand, giving franchisees the backing of a team with 450+ years franchise experience and providing full business training and support, marketing, finance, operations, onboarding not typically found in an emerging brand.

Financials

Investment: $322,000 – $537,000
Liquid Required: $150,000
Franchise Fee: $49,500
Royalty: 6%