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Is Learning Express Toys Right for Your Market?

Daniel Hayes knows the brand and can help you understand the opportunity and what may be available in your market.

DHDaniel Hayes

Daniel Hayes

Burlington, VT

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LE

Learning Express Toys

Retail

Initial Investment

$197,500 – $386,775

Liquid Capital Required

$125,000

Franchise Fee

$35,000

Royalty

5%

About Learning Express Toys

At Learning Express we pride ourselves on the quality and uniqueness of our toy selection - a mix of products that foster a love of learning through play. We focus on providing a fun and friendly shopping environment and a knowledgeable staff that can offer expert advice. We also strive to be an integral part of the communities where we are located. Participation in fundraising campaigns for schools and civic organizations make each of our stores a hub of activity and a cherished part of the neighborhood.

WHY Learning Express Toys?

Recession resistant market
Market size and growth
It's fun
Rock solid support in all areas of running a store
Mature, well tested business system

OUR IDEAL FRANCHISEE

Few of our franchisees have any retail experience prior to joining the system. We can teach people the mechanics of operating a toy store. The ideal candidate needs to have a sincere enthusiasm for working with people and wanting to be part of the community. They need to have the energy and desire to run in-store events and activities and to market effectively in their area.

AVAILABLE MARKETS
US markets available: All except noted below

HOT Regions/Desirable: All

NOT available: None

Available in Canada: Yes

International Referrals: No

BACKGROUND
Established: 1987

Year Franchised: 1990

Franchised Units: 134

Company Owned Units: 0

Home Based: No

Absentee ownership available: No

Accepting Master Franchisor and Area Developer Referrals: No

Average number of employees required: 6 - 8(part time)Additional during holiday season.

E2 Visa Friendly: No

FINANCIAL DETAILS

Franchise Fee: $35,000

Providing earnings guidance in Item 19 in your FDD: Yes
Total Investment: $197,500 to 386,775

Net worth requirement: N/A

Royalty: 5%

Additional fees: None

Financial assistance available: No

VetFran program: Yes

SUPPORT & TRAINING PROVIDED
Training and support program details: 1 week classroom training, 3 weeks on-site during Grand Opening, on-going training, webinars and store visits, assistance with store lay-out and design, products and merchandising, in-house marketing, graphics and PR, business management tools, and an annual convention.

Lodging and airfare included: No

Site Selection Assistance: Yes

Lease Negotiation Assistance: Yes

Mentor following training: Yes

Length of mentoring Franchisee: Term of Agreement

Last updated: 12/26/2018

Liaison: Angela Alvarez, CFPC

Key Details

Initial Investment

$197,500 – $386,775

Liquid Capital Required

$125,000

Franchise Fee

$35,000

Royalty

5%

Total Units

—

Founded

1987

Began Franchising

1990

Status

Active

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